How Do I Create and Share Discount Links Effectively?
Discount links are an excellent way to share promotions and encourage sales. These links can be used to direct customers to specific landing pages or product pages, applying a discount automatically when they add eligible items to their cart. This article outlines how you can generate effective discount links and customize them for specific use cases.
Overview of Discount Links
Shareable discount links simplify applying a discount to a customer's shopping cart. These links can:
Automatically apply a discount code to a purchase.
Directly open specific product pages, ensuring an uninterrupted shopping experience.
They are powerful tools for both general campaigns and targeted promotional efforts.
Step-by-Step Guide to Generating Discount Links
To generate a discount link that applies a discount automatically:
Navigate to your campaign in the Discount Mixer interface.
Locate the More actions button at the top-right corner of the page.
Click Share discount link. This action copies a URL to your clipboard.
Share this URL via email, social media, or any other marketing channel. When customers click the link, the discount is automatically applied during their visit.
Deep Linking to Specific Product Pages
If you want to create a link that not only applies a discount but also opens a specific product page:
Start with your basic discount-code URL.
Append the specific product page's URL parameters to the discount code, forming a deep link.
Test the link by clicking it to ensure it opens the intended product page and applies the discount when eligible products are added to the cart.
This approach is perfect for targeted promotions focused on individual products.
Additional Tips
Always test your discount links before sharing them with customers to confirm they work as intended.
Use analytics tools to track clicks and conversions from your discount links.
By leveraging discount links effectively, you can streamline the shopping experience and maximize the impact of your promotional campaigns.